In some ways, doing ritual is our downpayment on spiritual change. We pray to be made different people. But nothing changes until we make some outward sign of commitment. So a couple wants to change and become more serious about their relationship. He buys her an engagement ring. They set a date. These are ritual things. Let’s sat you want to lose weight. You can wish and hope. Most people find that going down and actually plunking money down as a deposit on having a coach or a weight loss program and clearing your calendar so that you actually are committed to go running at 6am… I’m not endorsing any of this, I’m just saying that these are the kind of things one does.